Research Press About IBN Contact Us Advertisers Agencies Retailers PerfectMedia Overview PerfectMedia Demonstration PerfectMedia for Retailers Research for Retailers Our Technology Our Retailers Testimonials Programming Samples We Rely on Research To Improve Our Network... More than 70% of all purchase decisions are made in the store. We can optimize audio and video messaging to increase basket size. Many of our retailers have audiences larger than the biggest television networks. Retailers can monetize that audience by enabling advertisers to speak to customers at the point of purchase. We work with our research partners to determine shopper density and dwell, and install speakers and screens accordingly. For more information on our Research, contact your IBN sales rep.
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